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Source for Sports
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OK&D Interactive
Driving traffic to Source’s exciting new website was just the beginning. Making sure there was plenty to ‘see and do’ on the site for sports buffs of every age was the key to generating higher website traffic and greater customer loyalty.
With a wide range of sporting tips, games and activities, the site has become incredibly popular, more than tripling the number of monthly visitors to the site over the past two years, peaking during hockey season to a high of over 8 million hits a month. A password-protected back-end to the site allows improved communications amongst Source retailers and enables them to create customized flyers, choosing from hundreds of product offerings.
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